Survey Reveals Social Media's Biggest Workplace Problem

You keep urging a fellow business professional to get with the times and join social media, but he or she won't do it. Why is that?

Don't worry, a new survey reveals the reasons why many working professionals still cling to their offline status!

Scredible, an Irish-based developer of "socially-driven education technologies," recently surveyed 1,000 U.S. and British working professionals in the 25-to-45 demographic about their thoughts on social media.

Specifically, why they don't bother using it. In 2015.

It turns out there are many reasons working professionals still avoid social media, and first among them is the preponderance of "useless content." In fact, only 3% surveyed think social media content is useful in any way.

Meanwhile, slightly more than one-quarter of U.S. workers surveyed (26%) say they don't have the time to post to social media at work -- because they're busy working, ahem -- while almost one-quarter (24%) think social media is jammed full of spam.

Then there's the larger image problem: Another one-quarter of U.S. employees worry how their employers would judge their social media profiles and content. They don't want to put their social media footprint in their mouths, so to speak.

The survey, however, finds U.S. professionals tend to be more social media savvy than their British counterparts. From the press release:

The survey reveals a stark contrast between U.S. and U.K. professionals, with U.S. professionals notably more aware of the benefits of having a good social media profile can be in a business environment. 75% of U.S. professionals believe their online profile can have a positive effect on their reputation at work, compared to just 57% of Brits. And when it comes to career development, 54% of Americans recognize that their social media presence will be important for their careers in 5 years’ time, compared with only 39% of Brits.

So it's not all bad. But if you're a working professional who still can't quite bring yourself to join the social media circus, then know that you're not alone. You have plenty of company. Offline.

On a good note, at least you won't receive any Aspirational R.S.V.P's over Facebook.

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